Lea Charlton

Twitter has really stepped it up a notch over the past few months.

It is awesome to have the Retweet (RT) link back again. This had been disabled for over a year and forced us to manually RT @ users opposed to clicking a link and moving forward with communications. Some might not think this is a huge deal, but those who gravitated to Twitter applications like Tweet Deck know what I am referring to here. Internet users and social media marketers prefer not to have additional steps in their usage. Having the ability to click Retweet is one of those little things we like to use.

Twitter Trends is connecting both social and marketing Tweeple. It is such a user friendly features that helps us gain additional followers and exposure where a social user may not have connected with others at that interest level because they conditioned to connecting with exciting friends and not the fact that Twitter is a social networking site.

As always the Twitter SEO advantages are exciting …

Best of all, the new Twitter Lists are going to rock the social media marketing world because it permits us to track target markets and niche list build as if we have 20 additional Twitters at work for us. This feature will make it much easier to increase followers, sales conversions and blog subscribers, though not without a little work on creating, developing and utilizing your Twitter Lists.

HOW TO USE TWITTER LISTS?

I actually prefer using their “inhouse” features to 3rd party Twitter applications where we run the risk of hacking, hijacking or account suspension. Most popular Twitter applications are excellent tools, but as more and more shrewed online marketers work hard at building lists, some of these substandard application do jeopardize our accounts.